BPOs have always been considered as a helping hand to IT companies. Both inbound and outbound call centres provide immaculate services to the business. But, sometimes salespeople don’t get the desired results after putting so many efforts and the reason behind this is probably those minor mistakes that they commit unknowingly while making contact with the customers. Apart from that, whenever we talk about the outbound dialling, only high connection rates, maximum amount of closed sales or collections, come to our mind. But, there was a time when telemarketers were dependent on the manual diallers that not only lead to the wastage of time & efforts but also ensure the poor productivity. After that, predictive diallers come into the play to overcome the issues of manual ones. However, telesales executives are still struggling while generating the better results so if you are also one of them, following points will help you out in no time:
[ Start with the right list
Usually, telesales executives struggle with the poor productivity because they don’t target the right customers. Therefore, the importance of CRM gets increased because it not only maintains the relationship with the current consumers but also helps in extracting the data of potential ones. So, if you are an owner of outbound call centre and want to run successful campaigns, make sure that your agents get the right list before making contact with the customers.
[ Call back option
Sometimes customers try to make contact with the agents regarding some support or service but the call doesn’t get connected due to some reasons. Therefore, every outbound call centre provides ‘Call back’ facility to the consumers so that the latter can send the request to get a call from the agent’s side. Additionally, it makes the consumer’s experience seamless.
[ Invest in automation
Nowadays, most of the BPO companies invest in the automated predictive dialler so that they can improve the productivity. The reason behind this is predictive dialler searches for the next call so that agents will be connected to the next customer immediately after disconnecting the current one and this thing confirms the improved CSAT score. Apart from that, it eliminates the manual dialling errors to ensure the better results.
[ Use customer information
Outbound calls can be more effective if the agents use customer related information while communicating with the latter. Every outbound call centre has the data of the consumers who bought similar products earlier. Moreover, this tells about the patron’s preferences and that helps telesales agents while contacting the customer regarding the promotion of the products.
This blog helps in improving the outbound dialling. We hope that you got the idea after going through the above-mentioned points. For any query, reach us in the comment section.