According to NPD Group Inc., the cycling industry experienced a sales surge of 75% in April 2020, resulting in a total of $1 billion in sales for the month.
Business is booming for bike companies as they continue to see more sales. And as the demand increases, they must find better ways to optimize their operations.
For instance, Tern Bikes in Taiwan uses the best QR code generator online to create a QR code campaign and for warranty management.
Like Tern Bikes, other companies want to know how they can benefit from QR codes. Here are some fun ways how you can include QR codes in your marketing strategies:
- Provide product information easily
QR codes can quickly provide more information about your product, service, or company as people only have to whip their phones out of their pockets and scan the code.
Create a URL QR code that will redirect users to your company website. For your social media pages, generate an all-in-one social media QR code.
You can also launch customized landing pages using the H5 editor QR code solution. No need to buy a domain or build a site using code.
- Add a digital aspect to your printed marketing materials
Printed ads fall behind compared to modern advertising media, such as videos promoting a new line of bikes. But QR codes can take print media to a different level.
You can put flyers and posters with QR codes on subways, street signs, and places where many people will see them.
The QR code can redirect people to a webpage where they can view current bicycle prices. It can also show promotional images you can’t print on the poster.
- Give discounts to customers
Did you know that you can use QR codes to give away discounts and freebies?
Once people notice your printed ads, they can scan the QR code for a chance to receive discount coupons, limited edition items, and other special prizes.
To encourage people to scan the code, put a call-to-action that says, “Scan to claim discount!”
- Track customer engagement
Dynamic QR codes have two main advantages over static ones: they’re editable and trackable. This means you can monitor the scan analytics of your QR code campaigns.
Upon subscribing to a QR code generator, you can track the total number of scans, the location and time of each scan, and the OS of the device used in scanning the dynamic QR code.
These data will help you assess whether your bike QR code campaigns are helping you. If they’re not, then you can improve your strategy.
- Pay via QR code
Bikes can cost a fortune, so paying cash can be inconvenient for clients. Imagine putting all that money in your pocket or purse.
Good thing you can use QR codes for payments to offer your customers an easy transaction. With one scan, users can instantly pay using their wallet or mobile banking apps.
It’s also very convenient for your business to adopt as you only have to display the QR code for payments on your store counter.
In addition, your staff no longer need to receive or handle credit cards or cash, paving the way for contactless, cashless payments.
QR codes for bikes: The key to a successful marketing campaign
QR codes can offer bike companies a flexible and cost-effective way to operate. Their ability to provide quick access to any information makes them highly advantageous.
And with QRTIGER, the best QR code generator, you can guarantee that your QR code campaigns are high quality and efficient.
Go to QRTIGER today and launch QR code campaigns for your bike company.