The Real Concerns about Analytics in India

The narrative on analytics in India has changed in the last few years. The industry has grown out of its ‘nascent stage’ and moving into let us say, adulthood. We are no longer talking about where and how big data analytics can impact the Indian market, we are witnessing the them in reality. There still are certain concerns though like the skill gap, the lack of proper education and intangibility of the effect of analytics on the ROI – knock knock! The real problems are here. The picture is not…

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